Microsoft MB-260 Dumps : Microsoft Customer Data Platform Specialist

MB-260 real exams

Exam Code: MB-260

Exam Name: Microsoft Customer Data Platform Specialist

Updated: Nov 13, 2026

Q & A: 120 Questions and Answers

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This exam measures your ability to accomplish the following technical tasks: design Customer Insights solutions; ingest data into Customer Insights; create customer profiles by unifying data; implement artificial intelligence predictions in Customer Insights; configure measures and segments; configure third-party connections; and administer Customer Insights.

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The main objectives of the Microsoft MB-260 Certification Exam are to measures your ability to accomplish the technical tasks like design Customer Insights solutions, ingest data into Customer Insights, create customer profiles by unifying data, implement artificial intelligence predictions, configure measures and segments, configure third-party connections, and administer Customer Insights. Hence, the candidate should be able to develop and implement solutions to provide a better customer experience. MB-260 Dumps will help you to achieve these objectives.

Reference: https://docs.microsoft.com/en-us/learn/certifications/exams/mb-260

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Microsoft MB-260 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Ingest data into Customer Insights - Data10-15%- Connect to data sources
  • 1. Dataverse, Azure, and Common Data Model
    • 2. Managed vs customer-owned data lake
      - Transform and cleanse data
      • 1. Use Power Query for data shaping
        • 2. Configure incremental refreshes
          Topic 2: Create customer profiles through data unification35-40%- Verify unified profiles
          - Manage relationships and activities
          - Configure merge policies
          - Define match rules
          Topic 3: Administer Customer Insights - Data5-10%- Manage environment settings
          - Monitor data refreshes
          - Apply security and compliance policies
          - Ensure data privacy and consent
          Topic 4: Design Dynamics 365 Customer Insights - Data solutions5-10%- Describe functionality and components
          • 1. B2C vs B2B profile differences
            • 2. Microsoft Fabric integration
              • 3. Near real-time updates support
                • 4. API and use cases overview
                  Topic 5: Configure third-party connections and exports5-10%- Export data to external systems
                  - Set up data destinations
                  - Integrate with Dynamics 365 apps
                  Topic 6: Implement AI predictions5-10%- Integrate custom Azure ML models
                  - Configure built-in models
                  • 1. Customer lifetime value
                    • 2. Product recommendations
                      • 3. Sentiment analysis
                        • 4. Churn prediction
                          Topic 7: Configure measures and segments15-20%- Define segment logic
                          - Create and manage measures
                          - Apply filters and conditions

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