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PDMA NPDP Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Market Research | 10% | - Qualitative and quantitative methods - Voice of customer - Segmentation and forecasting - Competitive intelligence |
| Topic 2: Culture, Organization and Teams | 10% | - Innovation culture - Cross-functional teams - Leadership and collaboration - Organizational structures |
| Topic 3: Portfolio Management | 10% | - Project selection and prioritization - Pipeline governance - Resource allocation - Portfolio balancing |
| Topic 4: Life Cycle Management | 10% | - End-of-life decisions - Maintenance and improvement - Introduction, growth, maturity, decline - Platform and derivative management |
| Topic 5: Tools and Metrics | 20% | - Concept generation tools - Risk assessment tools - Financial and non-financial metrics - Design and development methods |
| Topic 6: NPD Strategy | 20% | - Strategic alignment and goals - Platform strategy - Technology and product strategy - Corporate and innovation strategy - Intellectual property strategy |
| Topic 7: New Products Process | 20% | - Stage-gate models - Process adaptation and improvement - Concept to launch phases - Agile and hybrid approaches |
PDMA Product Development Professional (NPDP) Certification Sample Questions:
What quantitative market research tool should be used to identify a gap in the products offered to a market?
- A. Lead users
- B. On-line forums
- C. Secondary research
- D. Any appropriate multivariate technique
Correct Answer: D 🗳️
Explanation: Only visible for TrainingDumps members. You can sign-up / login (it's free).
Which of the following best describes a team?
- A. A group of people appointed to complete a specific task
- B. People who enjoy doing the sam things
- C. A group of people with a common purpose for which the hold themselves mutually accountable
- D. A group of individauls who meet regularly
Correct Answer: C 🗳️
Explanation: Only visible for TrainingDumps members. You can sign-up / login (it's free).
You are CEO of company A. Your company has grown organically through lots of acquisitions and you have a wide range of products that have been launched into a variety of markets, and your product teams have ideas to develop new products. You need to opimiize the investment across all of these existing and new products. What would you do?
- A. Give each team the same amount of money and ask them to proceed with development
- B. Tell the reams no to develop any new products
- C. Establish a portfolio management process
- D. Approve proects that cost less than $500K to develop
Correct Answer: C 🗳️
Explanation: Only visible for TrainingDumps members. You can sign-up / login (it's free).
The role responsible for estabilishing the product innovatio process and for ensuring its quality and consistency and ongoing training in its application is called:
- A. Process owner
- B. Process developer
- C. Process champion
- D. Process manager
Correct Answer: A 🗳️
Explanation: Only visible for TrainingDumps members. You can sign-up / login (it's free).
Which of the following strategies is most likely to have a strong emphasis on technology?
- A. Radical
- B. Both B and C
- C. Architectural
- D. Routine
Correct Answer: B 🗳️
Explanation: Only visible for TrainingDumps members. You can sign-up / login (it's free).
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