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Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions:

1. When mapping fields between Marketing Cloud Account Engagement and Salesforce how can you control the synchronization? [Choose one answer]

A) All of the above
B) Use the most recently updated record
C) Use Marketing Cloud Account Engagement's value
D) Use Salesforce's value

2. LenoxSoft would like to set custom scoring based on event attendance. What scoring options are available through the Marketing Cloud Account Engagement Connectors?

A) Webinar: Attended/NoShow/Registered Event :Checked In/Registered
B) Webinar & Event invite. Registrations & Attendance
C) Webinar & Event Registrations & Attendance
D) Only Webinar & Event Attendance

3. Marketing Cloud Account Engagement's Permission Based Marketing Policy helps ensure your emails don't get flagged as spam. CAN-SPAM provisions include

A) Don't use deceptive subject lines
B) Monitor what others are doing on your behalf
C) Don't use false or misleading header information
D) Identify the message as an ad
E) Honor opt-out requests promptly
F) Tell recipients how to opt out of receiving future email from you
G) Tell recipients where you're located

4. While creating Layout Templates it is possible to Import Layout from certain URL

A) True
B) False

5. What is critical in achieving good email deliverabillty?

A) Having a text only version of email content
B) Sending email through dedicated IP
C) Setting up email authentication
D) Using personalization in email content

Solutions: