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Adobe AD0-E603 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Journey Development | 28% | - Personalization
|
| Adobe Experience Platform Fundamentals | 20% | - Profile Management
|
| Messaging and Channel Execution | 15% | - Message Authoring
|
| Testing, Troubleshooting and Governance | 15% | - Data Governance
|
| Journey Optimizer Configuration | 22% | - Offer Decisioning
|
Adobe Journey Optimizer Developer Expert Sample Questions:
Question 1
A developer wants to create a segment for customers who visited the home page of a website and then after visiting the category page or the product page, made the purchase in 30 mins.
Which advanced segmentation feature would be chosen for this use case?
A. Multi-entity segmentation
B. Sequential segmentation
C. Dynamic segmentation
Question 2
A marketing manager, working in Adobe Journey Optimizer, has created a Collection of offers called "Fall Coupons". When the Collection is checked, only 3 of the 4 offers created are included.
What would be the problem?
A. When creating the offer, they did not add the Image Placement.
B. They did not create a Fallback Offer for their collection.
C. The required Tag is missing from one of the Offers.
Question 3
A marketing operator from a financial organization is creating a tax information email to be sent during the summer break and wants to give the customer the option to unsubscribe from future communications.
By default, how will the customer consent data be handled once they unsubscribe from the communication?
A. Consent is handled by the Experience Platform Consent schema.
B. Consent is handled by the Experience Platform Subscription service.
C. Consent is handled by the Experience Platform Opt-out schema.
Question 4
A developer needs to create a Landing Page to send customers to register for a future Webinar. However, when creating the Landing Page in Adobe Journey Optimizer, the "Create Landing Page" button is grayed out.
What would be two reasons for this? (Choose two.)
A. The system admin has not added the PTR record for the Landing Page subdomain.
B. Under channel administration, the user should select their own domain first.
C. The Landing Page subdomains have not been set up.
D. The Landing Page presets have not been set up.
Question 5
A new marketing program for a company's new product line is being developed. They are using the "Customer Spend" segment as a way to dynamically change the content in the email message being designed.
When creating the Decision, which will be used in the email message Offer, how would the marketing manager accomplish this in Adobe Journey Optimizer?
A. Create the appropriate Placement for the email message. Create both the Personalized and Fallback offers for the specific Collection they wantto use within the email message. Create a new Decision, which would reference this Collection.
B. Create the component rules for the email message. Create Decisions for the specific Collection they want to use within the email message. Create a new Offer Priority, which would contain the "Customer Spend" segment
C. Create the correct Rules and Tags for the email message. Add the Personalized Offers to the specific Collection they want to use within the email message. Create a new Decision, which would reference this Collection.
Solutions:
| Question 1 Answer: B | Question 2 Answer: C | Question 3 Answer: A | Question 4 Answer: A,C | Question 5 Answer: C |






