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Understanding functional and technical aspects of Oracle Eloqua CX Marketing 2020 1Z0-340-20 Email Configuration and Preference Management, Form Configuration
The following will be discussed in the ORACLE 1Z0-340-20 exam dumps:
- Upload known unsubscribes and hard bounces into a new instance and configure an Eloqua data export
- Describe the subscription and preference management options available within Eloqua
- Configure a customized landing page
- Configure an email group
- Integrate an externally hosted form
- Describe Eloqua settings that support email management and email personalization
- Create a form and identify advanced form techniques
Oracle 1Z0-340-20 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Email & Preference Management | 10% | - Email configuration and personalization - Subscription and preference centers - Unsubscribe management |
| Automation & Campaigns | 15% | - Campaign Canvas configuration - Program Builder and Program Canvas - Automation logic and flow design - Lead scoring and segmentation |
| CRM Integration & Additional Services | 10% | - CRM integration setup - AppCloud and external services - Reporting and analytics |
| Tracking & Assets | 10% | - Tracking script integration - Form creation and configuration - External form integration - Microsites and landing pages |
| Data Management | 20% | - Data prioritization and deduplication - Data import, export, and standardization - Contact/account fields and views - Standard and custom objects |
| Implementation Overview | 10% | - Key milestones and deliverables - Implementation services and offerings - Client documents and required stakeholders |
| Eloqua Fundamentals & Architecture | 15% | - System architecture and data model - Security settings and user management - Platform overview and navigation |
| Branding & Deliverability | 10% | - Bounce and complaint management - IP warming and deliverability strategies - Email groups and domain configuration |






